Another great day of education!! Norbert Orlewicz started the day by finishing off the Video Marketing segment that we started yesterday. We mostly talked about video optimization, both online and offline. I was most impressed by the many ways to utilize a video. For instance:
-Share on Facebook (your personal profile, fanpage, as well as any syndication groups that share content with each other)
-Share on Twitter, Google+, LinkedIn, etc.
-Create a blog post and embed on your blog
-Submit your video to the Rank & Stick network http://rankandstick.com
-Promote your video with paid ads, Google Adwords for Video
-Optional: Use Fiverr gigs for additional promotion and backlinking (be cautious)
Norbert challenged us to make some videos so I shot one from my balcony that I will post.
We also had Chris and Susan Beasely for the afternoon. They talked about relationship building. It was absolutely fabulous information! Their analogy was that marketing was like dating.
1st – You meet someone (Target Market)
2nd – You date (Click Advertisement)
3rd – You develop passion (Optin)
4th – You live together (Tripwire)
5th – You get engaged (MTTB)
6th – You get married (MLR)
7th – You have date night and (Titanium, Platinum, Diamond)
8th – Anniversary (Titanium, Platinum, Diamond)
And you all live happily ever after!!
This has to be one of my favorite segments so far. Thank you Chris and Susan!!
I know I have a lot of work to do. Reach for Your Peak!!